Help Wanted: Neat & Pleasant Young Ladies; Dependable, Clean-Cut, Draft-Exempt, Married Men

While researching other information on Newspapers.com, I found examples of Help Wanted ads over time in various papers in the region. Ads were often categorized for “Female” or “Male” in those days. A List of former employees, some of whom may have answered some of these ads can be found on our Employees page here (and in the comments section): https://theguernseycow.com/employees/.

“On-the-job” photos from employees have also been shared on The Guernsey Cow Facebook group here: https://www.facebook.com/groups/76664782328/

The earliest Guernsey Cow help-wanted example was from September, 1952 in the Pottstown Mercury:

Help Wanted The Guernsey Cow

Help Wanted The Guernsey Cow Thu, Sep 18, 1952 – Page 14 · The Mercury (Pottstown, Montgomery, Pennsylvania, United States of America) · Newspapers.com

In August, 1956, ads appeared in both the Plain Speaker and Standard- Sentinal in Hazelton, PA:

Help Wanted The Guernsey Cow

Help Wanted The Guernsey Cow Fri, Aug 17, 1956 – 26 · Standard-Sentinel (Hazleton, Luzerne, Pennsylvania, United States of America) · Newspapers.com

In 1962, ads began appearing for young men, preferably married:

Help Wanted The Guernsey Cow

Help Wanted The Guernsey Cow Thu, Jan 18, 1962 – Page 26 · The Mercury (Pottstown, Montgomery, Pennsylvania, United States of America) · Newspapers.com

Help Wanted The Guernsey Cow

Help Wanted The Guernsey Cow Wed, Apr 11, 1962 – Page 22 · The Mercury (Pottstown, Montgomery, Pennsylvania, United States of America) · Newspapers.com

1965 saw the following ad seeking “live wire girls”:

Help Wanted The Guernsey Cow

Help Wanted The Guernsey Cow Wed, Oct 6, 1965 – Page 19 · The Mercury (Pottstown, Montgomery, Pennsylvania, United States of America) · Newspapers.com

Later in 1965, the impact of the draft for the Viet Nam War was seen in this ad seeking “Draft exempt” young married men in the Republican and Herald in Pottsville, PA:

Help Wanted The Guernsey Cow

Help Wanted The Guernsey Cow Wed, Dec 15, 1965 – 10 · Republican and Herald (Pottsville, Pennsylvania, United States of America) · Newspapers.com

In 1966, the last of the ads appeared in The Pocono Record. Other ads from newspapers not covered in Newspapers.com probably appeared locally and later as the Chester County population grew and supplied an increasing group of hard-working teens.

Help Wanted The Guernsey Cow

Help Wanted The Guernsey Cow Fri, Jan 14, 1966 – Page 18 · The Pocono Record (Stroudsburg, Monroe, Pennsylvania) · Newspapers.com